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SEQUENZA21/
340 W. 57th Street, 12B, New York, NY 10019

Zookeeper:   
Jerry Bowles
(212) 582-3791

Managing Editor:
David Salvage

Contributing Editors:

Galen H. Brown
Evan Johnson
Ian Moss
Lanier Sammons
Deborah Kravetz
(Philadelphia)
Eric C. Reda
(Chicago)
Christian Hertzog
(San Diego)
Jerry Zinser
(Los Angeles)

Web & Wiki Master:
Jeff Harrington


Latest Posts

Blogging for the Greater Good
Is Jay Greenberg the 21st Century Mozart?
Slow New York
As If People Mattered
Lorraine Hunt Lieberson Remembered
Lorraine Hunt Lieberson, 52
Attention Audio Freaks
Born on the Fourth of July
New music performances guaranteed
Rrrove Me Tender


 

Record companies, artists and publicists are invited to submit CDs to be considered for review. Send to: Jerry Bowles, Editor, Sequenza 21, 340 W. 57th Street, 12B, New York, NY 10019


Tuesday, July 11, 2006
Finding ecological balance in our everyday lives

Question - which contemporary composer is talking here about his new opera? - 'It is a story not only of love and trust, but also a story about finding ecological balance and awareness in our everyday lives. Where my last opera presented Faustian vision of power and aggression, the new one gives us a message of hope and reconciliation'. Answer - John Adams talking about A Flowering Tree which will be premiered in Vienna in November.

Question - what do John Adams, Thomas Adès and many other fine musicians, and Audi, American Express, BMW, Petronas, Ford, MasterCard, Esteé Lauder, and Singapore and Malaysian Airlines have in common? Answer - they are all clients of IMG Artists, one of classical music's super agents - IMG manages John Adams for North and South American conducting representation and special projects.

To get new music (or any classical music coming to that) into the mainstream today you need to leverage the hidden powers of the super agents, and if that means sharing deskspace with airlines, auto manufacturers, and oil companies that is the price you must pay. John Adams candidly confirmed this in a November 2001 interview when he said: 'You might be surprised to hear that I don't think art has much power to effect political change. I think if you really want to change the world, feed the starving, stop war and promote equality among people, you are better off using your energies doing direct social work.'

But the hidden power of the music super agents is surprising, and some may feel disturbing. To find out more about these powers click over to today's article On An Overgrown Path. And perhaps the role of the super agent in getting your new music performed is the hot topic Jerry is looking for over on Composer's Forum?

 



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