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1/31/2006
NPR CLEAR CHANNEL
I am a big fan of NPR talk shows. Every time I get in the car I turn on the radio and head straight to Michigan Public Radio. I was also thrilled when they decided to start airing BBC World Service. In pre- internet days I was one of those geeks who had a shortwave radio, mainly for the purpose of listening to the BBC. I also enjoy other NPR-syndicated programs such as "All Things Considered", "The Diane Rehm Show", "Talk of the Nation", "Morning Edition", "Car Talk", etc..
Being such a big fan of NPR (except for a few shows such as "Prairie Home Companion"; Sorry Garrison but I have no nostalgia for small town life) it was very difficult for me to see that NPR had done to classical music what Clear Channel had done to popular music. It used to be that every major and not so major metropolitan area had access to one or more classical music stations. Each city had a certain "flavor" of classical music. Growing up in Chicago in the 70s, the "flavor" was brass. WFMT, the largest classical music station in Chicago played a glut of baroque brass ensemble pieces. In the late 80s I spent a year in South Florida, the "flavor" there was "lite classics". WTMI was the largest classical music station in Miami and featured a request hour. I remember that a request was made to air ANY piece written in the past 20 years and the only thing they managed to produce was Corigliano's "Pied Piper Fantasy". Then there was WVGR, Michigan Public Radio out of Ann Arbor, Michigan, but broadcasting throughout the state of Michigan. For years, my favorite DJ was a guy named Gerald Brennan. He played all kinds of new music from all different genres; classical, jazz, world, etc.. Even if I did not happen to like the music he played some of the time I would still listen because what he had to offer was different.
Then came the invasion of Talk Radio. All the sudden, my beloved WVGR started airing the BBC. Great, I love the BBC. Then they started airing all kinds of talk shows I liked, which was also great. In fact I was not really noticing the diminishing music. Then one day Gerald Brennan was let go. In fact, every DJ on WVGR was let go. Before I knew it there was no more music. I soon discovered over the course of several long road trips over the years, what happened at WVGR also happened to many public radio stations. All those radio stations soon realized the same people who like listening to classical music also like NPR programs. And ... purchasing NPR programs is a lot cheaper than hiring qualified classical music DJs.
What is the result? All NPR affiliates air most of the same shows, just as Clear Channel stations play the same music. Many NPR affiliates claim to bring us "information and perspectives we cannot hear anyplace else." I would agree. But, has attempting to make their listenership more intellectually informed improved the moral and intellectual conscience of the USA more than airing classical music? Definitely NOT. We still elected a delusional president who leads us into wars for fictitious reasons. Do we really get more perspectives? After all, many NPR stations' advertisers and underwriters are from IT - "We help you get IT done", an outsourcing company, Wal-Mart and Target. Many claim this is not the fault of NPR and the vast majority of regular NPR listeners did not vote for our current president. This, of course, is true. But would these same people have voted for Bush if they did not listen to NPR. I doubt it.
Of the three radio stations mentioned only WFMT remains a classical music station. WTMI, like the Florida Philharmonic, is now defunct. After so many years of voting differently, who did Florida clearly vote for in 2004? There is no doubt in my mind the extreme reduction of classical music over the airwaves is directly related to dwindling audiences for live classical music. Being an NPR junkie, I am in no way suggesting we eliminate NPR programming. Staying informed is important. But, "killing off" classical music programming for the benefit of NPR is too high of a price.
posted by Christina Fong
10:28 AM
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